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I could continue, but I think the point is clear. There are many elements of what our end users value in the services they receive. I’m not so naïve to think that all of those values will be perfectly satisfied all of the time, nor am I going to say that sometimes those values won’t contradict other values at times. We all face that challenging reality of life, and designing services that meet the values of the end users isn’t necessarily an easy task.
That being said, I do know this: it is unlikely end users value services designed to save Medicaid money or meet the needs of the rules and regulations. Although these may happen, they will happen outside of the values list. Once the values list is complete, set it in front of service designers and let them have at it back in the design room. The designers should have enough information without every stakeholder stirring the pot. The litmus test will continue to be established values.
Let’s rethink our approach of everyone at the design table.
Then again, what do I know?
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